超鏈接可以使訪問者從一個頁面跳轉至另外一個頁面，或從一個站點跳轉至另外一個站點。但是，這種頻繁的跳轉可能使人們產生焦慮。

To help users browse with confidence, links should be absolutely clear and explicit.

為了方便用戶更好的瀏覽頁面，超鏈接必須絕對的簡潔明了。

Principles
法則

1. Text hyperlinks should be clearly distinguishable from normal text.
超鏈接文字必須與普通的內容文字相區別

2. Any mouseover behaviour should have a highlighting effect.
鼠標移動到超鏈接上時必須要顯示突出效果

3.Hyperlink content should be as short as possible, yet long enough to identify either:
超鏈接的具體內容必須要言簡意賅（短而精）：

<!--[if !supportLists]-->· <!--[endif]-->Where you'll go [跳轉地址]

<!--[if !supportLists]-->· <!--[endif]-->What you'll get [希望獲取什么內容]

<!--[if !supportLists]-->· <!--[endif]-->What you want to happen [希望產生什么效果]

4. Hyperlinks with different targets should be clearly distinguishable.
指向不同目標的超鏈接必須要清楚可辨

5. Hyperlinks should give an indication of any unanticipated consequences, e.g.: