offer a site map to your users with links that point to the important parts of your site. if the site map is larger than 100 or so links, you may want to break the site map into separate pages.
try to use text instead of images to display important names, content, or links. the google crawler doesn't recognize text contained in images.
盡可能使用文本,而不是圖片顯示重要的名稱,內容和鏈接。google的機器人不認識圖片中的文字。
make sure that your title and alt tags are descriptive and accurate.
保證:頁面的title和alt標記正確的精確描述
check for broken links and correct html.
檢查壞鏈并修正這些html錯誤。
if you decide to use dynamic pages (i.e., the url contains a '?' character), be aware that not every search engine spider crawls dynamic pages as well as static pages. it helps to keep the parameters short and the number of them small.